Many of us have customer loyalty card we never use. We are passive members, without particularly high status. But customer clubs are like most other clubs: some are simply cooler than others. However, to get ‘on the inside’, you have to know the opportunities open to you – and then use them.
You have already joined the Nordic Choice Club. But do you know the opportunities that exist in your membership? Possibly not … so we have put together a little ‘come inside’ guide.
Hint 1: Understand how simple it is
The model is actually really simple. For every krone you spend on overnight accommodation at a hotel, you earn one bonus point. If you have no points on your account, you have never spent a night at a Nordic Choice Hotel. Or you sleepwalked through reception and forgot to register your night’s stay. Perhaps you didn’t book directly on nordicchoicehotels.com or via our app.
The moral of this story is: choose Nordic Choice Hotels the next time you are planning to stay at a hotel – and remember to state your membership number when you book. Hey presto! You’re off the mark and points are piling up on your account. From here on in, the only way is up!
Hint 2: Be smart when heading south
As a member of Nordic Choice Club, you can buy favourably priced package holidays with TUI – and earn points at the same time! Simply put, this is a double benefit for you, and most people go on holiday at regular intervals. For every NOK 100 you spend with TUI, you will earn 20 bonus points on your Nordic Choice Club account.
Don’t forget, however, that to earn points you must state your Nordic Choice Club membership number when booking your holiday.
Bonus hints for people who love holidays: In the Points shop, you can swap your Nordic Choice Club bonus points for gift vouchers from TUI.
Hint 3: Think before hiring a car
We are naturally keen for you to think about the environment before hiring a car, but if you are travelling in a group, hiring a car together can actually be a really practical solution. And every time you, as a member of our club, hire a car through Hertz or Avis, we will put 500–1,000 points on your account. What is more, you will enjoy a 10% discount on car hire worldwide.
Once you have worked out the point collecting scheme, you can also use your bonus points to hire cars. It normally ‘costs’ 25–35,000 bonus points to hire a car, depending on the size of the vehicle you choose. So if you have spent a few nights at a hotel while travelling on company business, you suddenly have enough points to hire a car for your family holiday. Smart, or what?
Hint 4: Book via nordicchoicehotels.com
This simple hint can prove highly profitable in the long term. Remember to book via nordicchoicehotels.com – as this will ensure you earn 10% extra bonus points.
Hint 5: Think strategically when choosing a restaurant
If you are travelling on company business and can influence the choice of restaurant, choose the restaurant at the hotel when staying at a Clarion Hotel®, Quality Hotel™, or one of our independent hotels in Norway and Denmark. You will then earn points for the food you eat as well!
Hint 6: Rack up points at work – and then use them on holiday
Have you spent several nights at hotels in connection with meetings in Oslo or Bergen over the past year? Don’t forget that every krone you spend on overnight accommodation earns bonus points. As soon as you have earned 7,500 bonus points, you can start using them. Use your points for a weekend away with your partner in Stockholm or Rome, for example!
And finally: the good feeling
Being member of a customer loyalty club naturally generates benefits for you as a customer – but it also has to do with being part of a larger community. We at Nordic Choice Hotels place great emphasis on our working relationship with UNICEF. UNICEF estimates that worldwide, 132 million children are child labourers and 1.2 million children are the victims of human trafficking every year.
Once you have got off to a good start collecting points, you can choose to give some of them to UNICEF to help with the organisation’s work to ensure children enjoy a healthy childhood free from violence and exploitation.