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Nordic Choice Club

Latest news from Nordic Choice Club

Access your membership information through our digital channels 24/7

Is your wallet overflowing with cards? You no longer need to have your membership card to reserve a room and stay at Nordic Choice Hotels. Nordic Choice Club has stopped issuing membership cards and will instead focus more on the digital journey.


You can find everything you need to know about your membership under My Page and in the Nordic Choice Hotel’s app. Simply download the app and have your membership information at your fingertips 24/7. The app offers quick and convenient reservations, and you can see an overview of all future reservations.

Download the app!

You can also find your membership number in the newsletters we send to you.


All BLUE members also get 5% off with our member rate!

Now all members of the Nordic Choice Club, regardless of membership status, can get member rates via our website and our app. Regardless of whether you are a BLUE, SILVER, GOLD or PLATINUM member, you can now get our Club Price that provides a 5% discount on standard bed and breakfast rates.

Book your next stay with a 5% discount here


Member rates
LIFETIME and Upgrade by points

Crowning GOLD and PLATINUM membership with LIFETIME is our way of saying thanks to our most loyal members. And we make it easy for you. You also gain higher membership status based on the bonus points you earn!


When you´ve earned 500,000 bonus points as a member of Nordic Choice Club you will be awarded GOLD LIFETIME. This means you keep all the benefits of GOLD membership for life, no matter how often you stay with us or how many bonus points you earn in the future. You will never downgrade to SILVER or BLUE.

And if you continue to earn bonus points to reach 1,000,000 bonus points from the day you signed up as a member, you will upgrade to the absolute pinnacle of Nordic Choice Club membership: PLATINUM LIFETIME. When you earn 1,000,000 bonus points and PLATINUM LIFETIME, you will achieve something very few people achieve and you can never be downgraded to GOLD, SILVER or BLUE. Instead, you will enjoy all the rewards PLATINUM membership bestows - for life and as long as we´re in business. We look forward to sealing our friendship with you - for life!

If you have GOLD LIFETIME or PLATINUM LIFETIME and you do not have a Nordic Choice Club MasterCard, you will receive a membership card by post as confirmation.

Upgrade by points

Now it´s also easier for members who don´t stay with us very often to upgrade. In the past, only the number of overnight stays counted towards membership upgrades, but this has changed with Upgrade by points. The following applies during a 12-month period: Five nights or 15,000 bonus points confers SILVER membership, thirty nights or 50,000 bonus points confers GOLD membership and sixty nights or 100,000 bonus points confers PLATINUM membership.

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