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CSR in Nordic Choice Hotels

Food for a better world

Almost 20,000 guests visit our hotels every single day. This adds up to approximately seven million guests annually. Food is a major part of the product that we market and offer to our guests and it makes up a significant portion of our sales.

Food is not just a necessity; it is part of creating a positive experience in the hotel. At Nordic Choice, our food will be one of the reasons why guests choose to return.

The food we serve affects our health, the environment and the animals from whom the food is obtained. As the largest hotel chain in Scandinavia, Nordic Choice would like not just to provide enjoyable food experiences for guests but also to contribute to positive social development. That is why we are focusing on sustainable food.

Nordic Choice hotels have been offering guests organic food at the breakfast buffet since 2008. But sustainable food is about more than just organic food. Nordic Choice would like to broaden the focus and include health, climate and the environment. We will serve more fruit and vegetables, promote both animal welfare and fair conditions for the producers of the raw materials. We will cut down on food waste and support sustainable management of natural resources.

This is our vision:
Let’s eat our way to a better world! This will benefit our health, animals and the environment—and it tastes really good!

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