Author: Nordic Choice Hotels Editorial Team

Helsinki Pride Parade 2018: The best moments from the colourful celebration

After a week-long celebration of equality and diversity, Helsinki Pride ended with a fabulous and colourful parade on 30th June. This year the Helsinki Pride Parade attracted a record number of participants with an estimated 100,000 people standing up for love and diversity! We couldn’t be happier! Check out some of the best moments from this year’s parade below.   Nordic Choice Hotels…

Family with children: “Free ice cream and popcorn was a success!”

When the Andersson family searched for hotels for a weekend in Stockholm, the requirement was that it needed to be child-friendly. The stay at Quality Hotel™ Friends was memorable and successful: “A perfect family hotel where they really thought about the little ones”, according to Karin Andersson. Last summer, the family, consisting of Karin, Christoffer and their children Linnea, 4, and Ida, 2,…

Stordalen talks about his most unforgettable Pride memory: “This was an important moment.”

Prepare for Pride! It’s that special time of year again and Nordic Choice Hotels is planning a bigger and better celebration than ever. This is the most important event of the year according to our founder, Petter A. Stordalen. To him it’s a matter of course that the company is a sponsor: “To us, diversity means a better culture,” he says. This year…